Bring Your Soul Work into the World in an Impactful & Sustainable Way
The Abundant Soul Business Coaching Program
A 12-month business coaching program for healers, coaches & soul-led entrepreneurs to bring their soulwork into the world and create a business of greater impact and abundance
Learn how I brought my soulwork into the world as a meditation teacher and the framework I used to create a 7-figure wellness business from the ground up…
Introducing
The Abundant Soul Business Coaching Program
We need more healing services in the world. And leaders need abundant and consistent income to take care of themselves and the world and to continue fueling their mission.
The Abundant Soul is an online program for yoga & meditation teachers, wellness coaches, healers, guides, therapists, mindfulness facilitators, spiritual teachers, and more to help bring your work into the world (or grow your work) into greater impact for your clients AND greater abundance as a leader and business owner.
Coaching & Mentorship from a 7-Figure Spiritual Business Owner
As a meditation teacher and teacher of inner work for over 10 years, Shawna has experience running many different offers including classes, workshops, women’s circles, over 60 retreats including half-day retreats, full-day retreats, weekend retreats and weeklong retreats in Canada, USA, Italy, Portugal, and Costa Rica. She has also created and run 3 different online group coaching programs over the last 5 years. Her business has generated over $1.3 million in sales, creating transformational experiences with her clients and has received over 130, 5-star google reviews.
In The Abundant Soul you’ll learn what’s worked, what hasn’t, what I recommend for new and established entrepreneurs and the step-by-step process to creating a holistic business that transforms clients lives and brings in consistent and abundant income.
How Do I know if This will work for me?
This is for YOU if...
- Ready to implement structure, a framework, and a step by step process to grow your soul-led/holistic/wellness business (bringing in and balancing more healthy masculine energy in your business)
- Eager to provide impact & transformation for your clients through signature offers such as retreats, classes & workshops and online programs
- Ready to learn and implement a structure that creates more visibility of your business and brings in more aligned clients and customers in an automated way and without the social media hustle
- Ready to invest into your business and your growth
- Passionate about your holistic business, ready to step more into your power and ready to take your business and soulwork to the next level
What's Included?
The Complete Roadmap to Starting & Growing Your Soulwork
3 Step Roadmap
The exact 3-step framework to create & launch your signature offers & automated marketing strategy, broken down into 8 core modules.
Coaching Videos
Pre-recorded coaching videos for every module. Follow along as I explain step-by-step, all module content.
Weekly LIVE Strategy Group Calls
Bring questions related to the course, your business structure, your offerings and recommended action steps to the weekly LIVE group coaching calls!
PDF Content & Workbooks
Get detailed PDFs and workbooks for each module to help simplify the steps of the 3-phase roadmap.
Energy Alignment & Meditations
The exact energy alignment morning routine I've done for 5+ years & all MP3 meditations to create your own daily routine
Done-For-You Templates
Save time by working from done-for-you templates (includes signature offer templates, landing pages/sales pages, FB & IG ad templates, and more)
A 3-Phase Program to Create Success...
PHASE 1: ENERGETIC ALIGNMENT & IDENTITY EMBODIMENT
One of the most important things I've done as a successful entrepreneur is continually align my mind, my energy & my identity to the results I desire using quick daily practices, as well as working with limiting beliefs, fear, doubts and the wounded aspects of myself when they arise. These practices have been so influential for my business as well as my overall life. I have seen a direct relationship in business success when I commit to aligning my energy and my identity through the routine I provide you in phase 1 - the same routine I have been practicing for over 5 years.
PHASE 2: Create Your Signature Offers
Entrepreneurship, leadership and business success involves creating a planned out business structure that is aligned to your passions and gifts AND your true income goals. It involves looking at and taking into account many factors which is taught within this phase. You'll learn how to create a business structure and offers that align with your goals + how to create and craft these offers from scratch (this includes retreats, classes, workshops, online programs, 1:1 coaching or packaged offers).
PHASE 3: Launch Your Automated Marketing Strategy
Aligned clients need to be able to find you! Most wellness and holistic entrepreneurs I meet do not have an implemented marketing strategy that is making their business visible and bringing in new clients and customers in a sustainable way. An automated marketing strategy involves marketing through FB & IG ads that run 24/7 and connect to a marketing loop that brings in clients in a more hands-off, automated way. This is how I've built 95% of my income and clientele. No more chasing to find clients, networking, running endless classes or 1:1 sessions and social media hustle. Set up a marketing strategy that creates registrations & sign ups on autopilot and you can relax more into what you do best - leading and sharing your gifts.
A Peek Inside the Course...
What's Inside the Modules?
In this opening module, you’ll learn how to align your mind, your energy and your identity to create abundance in your soul-led business. You’ll spend time getting clear on your true financial and business goals and stepping into a subconscious mind and identity that supports these goals. You’ll also learn my daily routine that I have used consistently for the last five years that shifted me into a 7-figure business owner.
You’ll also get: The Abundant Mind Workbook and your Mindset, Energetic & Embodiment Daily Routine + five MP3 guided meditations for abundance and manifestation.
In Module Two, you’ll learn how your mind can block your goals and true desires. You’ll learn my process for identifying limiting beliefs, scarcity, your ego mind & your wounded inner child. You’ll then learn how to heal and guide your inner child to shift out of self-sabotage & step into empowering belief systems that align with your goals & visions.
You’ll also get: The ‘SOS’ Energy Shifting Workbook: Working With Fear, Stress & Scarcity as an Entrepreneur + Stepping Back Into Empowered Beliefs, 5 MP3 Guided Meditations for Healing the Inner Child, Self-Worth, Shifting Challenging Emotions & Shifting Limiting Beliefs Systems
Module Three is about solidifying your brand + learning the different business structures to create consistent $5-10k months and $10K+ months. I’ll walk you through how to decide on your own business structure and your signature offer(s) depending on what best suits your business, your goals and the impact you want to create. You’ll also spend time getting clear on the transformation you want to create in clients and what skills, practices & techniques are used within your business and your offers. Lastly, we’ll look at the frequency & pricing of your offers – looking at your personal & financial goals and using specific pricing formula to gain clarity on your business price points.
You’ll also get: Gaining Clarity Workbook to plan your business structure & offers, a complete overview of how the Abundant Soul Framework + Automated Marketing Strategy (using FB & IG ads) works to create consistent clients and income
Module Four is all the tech! This module includes step-by-step videos on the setup of all the tech required for the Abundant Soul strategy. I guide you on how to create the first step of the automated marketing strategy (the “marketing loop”). This includes creating or optimizing your website (using copywriting that truly captures you as a leader). This module also includes creating or optimizing your email list and integrating the marketing loop to your email list. Lastly we walk through creating or optimizing your business Instagram and connecting it to the Abundant Soul marketing strategy. Videos shown for all steps!
You’ll also get: Website Workbook to create a website that converts + Copywriting templates provided for all website pages.
This module is for new entrepreneurs wanting to start with a community growth service. You’ll learn the best options for starter/community growth services. You’ll learn how to grow your business and brand in an automated way using this offering. You’ll learn how to setup the landing page and launch the Abundant Soul marketing strategy to this offer. This includes learning how to install, launch and run Facebook & Instagram ads – what kinds of ads to use for this service, how to analyze ad results for the community growth service. This module also includes a checklist for running your community growth service with ease: setting up all needed tech for participant registration and running of class in-person or online.
You’ll also get: Running Classes & Workshops Workbook, Done-For-You Ad TEMPLATES on Canva for community growth services, Website & Landing Page Templates for a Community Growth Service, Email and Instagram Marketing for Community Growth Services: Full PDF of my best performing emails and Instagram posts for bringing in clients & registrations.
This module is for entrepreneurs who are ready to step into running retreats (half-day, full-day, weekend and/or weeklong).This module covers how to run retreats in a way that meets your financial goals, planning out and setting up your first retreat (copywriting, webpage creation, checkout pages & collection of payment + launching the Abundant Soul automated marketing strategy to your retreats. We go over: how to install, launch and run Facebook & Instagram ads – what kinds of ads to use for retreats, analyzing retreat ad results & how to troubleshoot your ads. You’ll also learn how to marketing your retreats through your growing email list and growing Instagram community + how to scale your marketing with tested ads for greater monthly income.
You’ll also get: The Running Retreats Workbook to bring you from idea to launched retreat, example itineraries/schedules for all retreat options, my best-selling day retreat theme, schedule and all the copywriting for this offer, my best-selling weekend retreat theme, schedule and all the copywriting for this offer, checklist for running half-day, full-day, weekend or weeklong retreats and events/workshops to ensure you’ve arranged and covered all bases, done-For-You Ad TEMPLATES on Canva for retreats. Website & Landing Page Templates for Retreats, Email and Instagram Marketing for Retreats: Full PDF of my best performing emails and Instagram posts for bringing in clients & registrations.
Module seven covers the step-by-step process to planning out & creating your first private online coaching program or online group coaching program. You’ll learn the different types of online programs, pros and cons of different structures + what structure suits your business. You’ll learn how to create the curriculum of your online coaching program, how to create your program landing page/sales page on your website and how to create a sales page that captures the true experience and value of your online program to bring in aligned clients & customers.
You’ll also get: Creating a Signature Online Program Workbook (helps you plan the structure and curriculum), Landing Pages & Copywriting Workbook (helps you plan and write the sales page for your online program) + Done-For-You TEMPLATES of all my online program Landing Pages
Module eight covers mastering the flow of running a group coaching program or a private 1:1 coaching program. You’ll learn how to bring a coaching program to life, all the backend tech of creating and setting up an online program/online group coaching program, how to create a program platform, weekly course modules, recording coaching videos (if needed), and email automation. You’ll also learn how to market your private coaching program or online program through email and Instagram, how to run and deliver your program to either a private client or a group, and how to run private coaching sessions or weekly group coaching calls.
You’ll also get: Done-For-You MODULE TEMPLATES for online programs – no need to build your modules from scratch! Use my already written module templates to begin building yours, Email and Instagram Marketing for Online Programs: Full PDF of my best performing emails and Instagram posts for bringing in clients & registrations.
growing your wellness business
This is NOT for YOU if...
- You are not wanting to help people with their transformation in a LIVE way (on retreats, through coaching, etc)...
- You are not willing to invest in the automated marketing strategy and ad spend (fb™ & ig™ ads) to reach your goals...
- You are not willing to put in the back-end work to set up the needed processes and platforms that creates consistent clients and customers...
- You aren’t yet aware of what your skills might be as a teacher, coach, healer, practitioner and how you could provide impact for your clients ...
Let’s bring your valuable work into the world and create a business that matches your visions…yes, it’s possible!
What are other holistic entrepreneurs saying?
This Program’s System… Works
"My coaching experience with Abundant Soul by Shawna Thibodeau has been transformative and delightful. Coming from providing service in the health care sector with basic computer skills, I am now creating and publishing my offerings and products in a professional and time efficient manner with amazing results. I started working with Shawna in the summer of 2023. We created my website, and day retreat products, and within 2 months I had SOLD OUT results! I'm now working on an online program to add to my offerings. From visioning to developing curriculum for my products to customizing, growing my community, and advertising, Shawna has been guiding me every step of the way. My learning and experience with Abundant Soul by Shawna Thibodeau has been truly satisfying and fulfilling as well as sustainable, gaining confidence to continue this work independently. The delightful part of working with Shawna is that she is a kind soul while dedicated to coaching with tangible outcomes and results for her clients. I feel at ease working with her at every turn. I strongly recommend the investment in the Abundant Soul by Shawna Thibodeau for you on your business journey."
"Shawna is incredibly talented and such a genuine soul. From the moment I started working with her in her Abundant Soul Business coaching program, I knew I had made the right decision! She helped me transform my thoughts and vision of helping others into a reality. I am so incredibly thankful for her knowledge, guidance, and support every step of the way. I did not have a business established before working with Shawna, but now I am hosting sold-out retreats and soon launching my first online course! I cannot say enough about how grateful I am to have had the opportunity to work with Shawna."
"I signed up for The Abundant Soul and from day one I was thoroughly impressed by the quality of the program. It was packed full of valuable information. I am so grateful that I found Shawna. Since joining the program I've created a website and Instagram, grown my email list to over 300 people, I've created a weekly service with over 15 participants each week and just created an online program that I received my first registrant for! My business is slowly and steadily growing and I owe this all to her. Shawna is definitely an expert in her field. She is very knowledgeable in all areas of business and she will be with you from the first day you join until your business is up and running. I thoroughly love working with her. Shawna is an excellent guide, mentor, motivator and is constantly encouraging. She is driven, focused and an extremely hard worker. You will find her work to be of excellent quality. I highly recommend this course if you are planning on starting your own business. Shawna will help you find your passion and bring it to reality. You will find her and The Abundant Soul Business Coaching program to be outstanding!"
"Joining Shawna’s Abundant Soul Business Coaching Program has given me the clarity, motivation, and positive guidance that I have been searching for to make my wellness business dream become a reality. I joined her program this past winter after struggling to find a path that connected all the pieces needed to build my business. Abundant Soul has not only provided me with the practical business skills of creating client services, website creation, budgeting, marketing, and continued sales growth- which have been invaluable. But, Shawna also includes the mental and emotional pieces that have helped me deal with my own limiting beliefs and have kept me inspired and moving forward. Three months in and I have created a website that sees new visitors every day, I am selling out my day retreats, and I'm seeing a daily building of my Instagram following and email list. I highly recommend Shawna’s Abundant Soul Coaching Program, and am forever grateful for that first click on her Instagram page that led me on this path of connectedness with her and with the many other women I am meeting through this experience. Thank you Shawna"
"I joined Shawna's Abundant Soul Business Coaching Progam this summer and have literally watched my business grow (in 4-5 months) in ways I only dreamt of. I have had a sold out half day retreat and an ongoing online program in high demand. I was stressed about technology as I don't possess these skills but Shawna's gentle nature and clear guidelines were ever reassuring for me and helpful. As a clinician in private practice, it can be isolating work, but Shawna creates a supportive group of new entrepreneurs in our weekly Q&A's that is like no other. I have bonded with these women and find genuine connections, support and cheering each other on as we delve into our businesses and own personal healing, mindset work and growth. I cannot recommend this program more strongly, Shawna is a real gem and I am forever grateful for this journey I have been on with her."
A Note from your New Coach...
I help wellness and soul-led entrepreneurs create businesses that generate sustainable, abundant income and foster deep transformation for their clients. My method involves energetic and inner work combined with hands-on creating and the implementation of structure and strategy to create your offers, make your business visible and bring in clients in a more consistent way.
After experiencing burnout in 2019, I committed to my wellness business, aiming first for consistent $5K months. By investing in training, restructuring my business, and applying daily mindset and energetic practices, I developed signature offers and what is called an automated marketing strategy. This led to consistent $5K months by 2020, $10K months in 2021, and $20-50K months in 2022, 2023 and 2024. Now, through The Abundant Soul Business Coaching program, I help other soul-led entrepreneurs build passionate, profitable businesses and create deep client transformations.
I look forward to helping you create the business you desire!
Still Have some Questions?
Frequently Asked Questions
Coaching calls Alternate between: WEDNESDAYS 4:30-5:30PM EST & THURSDAYS 11:00AM-12:OOPM EST.
As you work through the program, bring any questions you have related to The Abundant Soul Strategy to the weekly LIVE drop-in group coaching calls. Receive personalized coaching on mindset, business strategy, business structure, clarification on any of the processes and steps within The Abundant Soul + recommended action steps. Replays sent out if you are unable to make these LIVE calls.
Absolutely! The Abundant Soul has content and a path for new entrepreneurs as well as those who are established and scaling. Shawna will recommend a specific path depending on where you are in your business growth and you have lifetime access to the platform to continue building and growing after your 12 months of included group coaching. Shawna has successfully helped new wellness entrepreneurs start their businesses from scratch (no offers, no website, no email list, no instagram), and create consistent income through their new offers, new brand and new platform.
Yes! Shawna sends out options for continuing your group coaching access 1 month prior to your coaching access expiration.
If you’re an established business, The Abundant Soul strategy can be applied to various platforms you may be using. If you’re starting from scratch, Shawna recommends Wix for website creation (cheapest plan), Convertkit (free plan) for email list, Thrivecart or Eventbrite for product/checkout page creation, and Stripe for payment processing. **These platforms have been tested against others, as well as tested against various all-in-one platforms and are the most seamless and effective for Shawna and her clients.
Step-by-step videos are included for all tech platforms needed on The Abundant Soul Platform. Past clients have successfully set up and managed all platforms solely through the use of the coaching videos provided and have said they are extremely detailed and helpful. If you’re needing additional tech support, outside of the coaching videos, Shawna guides on where to find needed answers and there is a list of recommended resources and contacts if needing additional support. Screen sharing tech support is not included in the group coaching calls but can be done during private sessions if needed.
Wix: $12/month USD
Convertkit: free plan
Eventbrite: free – or shift to Thrivecart (one time payment of $497) once you’re more established
Ads budget: Minimum is $60/month to grow a business. $150-450/month ad budget to generate consistent sales. You can start lower and increase as you see sales.
**It wasn’t until I started investing in a monthly marketing budget that I began seeing consistent sales and grew to consistent $5k, $10k and then $25k+ months.
Coaching calls Alternate between: WEDNESDAYS 4:30-5:30PM EST & THURSDAYS 11:00AM-12:OOPM EST.
As you work through the program, bring any questions you have related to The Abundant Soul Strategy to the weekly LIVE drop-in group coaching calls. Receive personalized coaching on mindset, business strategy, business structure, clarification on any of the processes and steps within The Abundant Soul + recommended action steps. If unable to make these LIVE calls, calls are recorded to watch the replay.
Absolutely! The Abundant Soul has content and a path for new entrepreneurs as well as those who are established and scaling. Shawna will recommend a specific path depending on where you are in your business growth and you have lifetime access to the platform to continue building and growing after your 12 months of included group coaching. Shawna has successfully helped new wellness entrepreneurs start their businesses from scratch (no offers, no website, no email list, no instagram), and create consistent income through their new offers, new brand and new platform.
Yes! Shawna sends out options for continuing your group coaching access 1 month prior to your coaching access expiration.
If you’re an established business, The Abundant Soul strategy can be applied to various platforms you may be using. If you’re starting from scratch, Shawna recommends Wix for website creation (cheapest plan), Convertkit (free plan) for email list, Thrivecart or Calendly for product/checkout page creation, and Stripe for payment processing. **These platforms have been tested against others, as well as tested against various all-in-one platforms and are the most seamless and effective for Shawna and her clients. Shawna teaches you how to set up and use all of these platforms.
Step-by-step videos are included for all tech platforms needed on The Abundant Soul Platform. Past clients have successfully set up and managed all platforms solely through the use of the coaching videos provided and have said they are extremely detailed and helpful. If you’re needing additional tech support, outside of the coaching videos, Shawna guides on where to find needed answers and there is a list of recommended resources and contacts if needing additional support. Screen sharing tech support is not included in the group coaching calls but can be done during private sessions if needed.
Wix: $12/month USD
Convertkit: Free plan
Calendly: $12/month
Ads budget: Minimum is $60/month to grow a business. $150-450/month ad budget to generate consistent sales. You can start lower and increase as you see sales + we factor in your marketing budget into your offer pricing.
**It wasn’t until I started investing in a monthly marketing budget that I began seeing consistent sales and grew to consistent $5k, $10k and then $25k+ months.
"It was in Shawna's first program, Radiant Mind Academy that I discovered my soul purpose and finally knew I wanted to open a business in (coaching). Her business coaching then helped me to catapult my business. I’m almost a year into running my spiritual business and I've made multiple five figures with the online coaching program that I built. Her approach is quite refreshing compared to the cookie cutter one size fits all business bundles out there! Shawna is AMAZING. She knows her stuff. Working with Shawna was an absolute pleasure. She is always so caring and genuinely wants to help you succeed. I highly recommend working with Shawna. It will be a pivotal moment for you in the transformation of your life and business!"
Working with Shawna in her business coaching program has been so inspiring. It helped me to step out of my comfort zone, believe in myself and actually create and run services I'm passionate about and provide so much value to my clients. Since being in the program I’ve created an 8 week online program that continues to sell out each time I run it, bringing in over $10,000 each time. I am now looking into creating a retreat around the framework of my program and Shawna has been in my corner since the beginning! She is encouraging and well-experienced. What I really enjoyed about the program was the clarity and step by step guidance. This program with Shawna’s assisted support was exactly what I needed to get my program out into the world. There was just so much that she thought of when creating this coaching program. It exceeded my expectations!
"I absolutely loved working with Shawna through the Abundant Soul Business coaching program! Everything in the program was exactly what I was looking for, very easy to understand and implement into my business and really helped me get to where I am today. When I started with Shawna I had no social media following, no email list and was just at the very beginning of wanting to launch a wellness retreats business. I have sold out every retreat that I have hosted since February and continue to enjoy success using Shawna’s methods & taking all of her really great advice! I absolutely recommend her as a business coach… One of the best decisions that I’ve made to date for my business!”
Join the Abundant Soul Program
Business Coaching For Holistic Entrepreneurs
SELF-PACED VERSION
DIY Digital Online Program
Abundant Soul Program
Get The Abundant Soul curriculum and work through it at your own pace. Lifetime access to the program.
**Does not include weekly group calls, group messaging platform or access to coaching or feedback from Shawna. Option to upgrade to the group coaching immersion at any time.
- Lifetime access to the Abundant Soul program platform
- 8 learning modules
- PDFs and coaching videos with every module
- Workbooks with every module to create your offers and take action & implement teachings within each module
- All mentioned templates and added resources
- All additional bonus sections
- Upgrade to group coaching option at any time
VALUE OF PROGRAM
$10,000
*practice viewing your business education and investment similar to a college/university degree and where this investment can lead you*
ON FOR
$1997
*Pricing in USD. Payment Plans Available
THE 12-MONTH GROUP COACHING CONTAINER
Group Coaching Immersion
Abundant Soul Program
Work through the program in a self-paced way + 12 months access to weekly group coaching calls, personalized workbook feedback from Shawna + private and group messaging platform to ask questions any time you have them and receive personalized support
- Lifetime access to the Abundant Soul program platform
- 8 learning modules
- PDFs and coaching videos with every module
- Workbooks with every module to create your offers, take action & implement teachings within each module
- 12 months access to weekly group coaching calls - my eyes on your business: receive feedback and coaching on your business structure, your offers, pricing, launching, marketing strategy, mindset, how to create and run your offers & more
- 12-month access to a private + group Slack channel to ask questions and receive answers from Shawna between group calls
- 12 months of workbook and copywriting feedback from Shawna - receive personalized support on creating and launching all of your offers (structure, pricing, copywriting, landing pages, etc)
- All mentioned templates and added resources
- All additional bonus sections
- 12-month membership to our Naked Soul Collective membership: LIVE meditation, breathwork, teachings, monthly energy updates & LIVE channelling - learn more here
VALUE OF PROGRAM
$20,000
*practice viewing your business education and investment similar to a college/university degree and where this investment can lead you*
ON FOR
$3997
*Pricing in USD. Payment Plans Available
REGISTRATION FOR THE GROUP COACHING IMMERSION IS CURRENTLY CLOSED – GET ON THE WAITLIST TO BE NOTIFIED WHEN REGISTRATION RE-OPENS!
Still Have some Questions about the program?
Share what you’re looking to grow and build within your business, and ask any questions, to see if the program is the right fit.
